Nestled in the heart of downtown Phoenix, Tru Ultra Lounge marks a new era in the city's nightlife scene. Occupying the front portion of the historic 12,000-square-foot DeSoto Building at Central Avenue and Roosevelt Street, this upscale cocktail bar and hangout breathes new life into a space rich in history. The lounge is a part of the larger Track Club property, which had a brief stint as a dance joint in 2019 and is currently transforming into a state-of-the-art gym.
Tru Ultra Lounge is not just a bar; it's an experience. The 3,600 square-foot area, formerly the cocktail lounge of Track Club, now features a 30-foot-long bar, an elevated DJ booth, and nine custom-built VIP booths for exclusive bottle service. The interior is adorned with state-of-the-art chandeliers and an LED wall, creating an ambiance that's both modern and inviting. A unique highlight is the speakeasy-style "secret drink room," offering high-end cocktails in an intimate setting.
Co-owned by Pasquale “Pat” Brocco and Que Quinn, Tru Ultra Lounge is designed to be a "clean, beautiful space" for adults to unwind and socialize. The lounge caters to the after-work crowd, First Friday enthusiasts, and weekend party-goers. It's a place where the sophisticated meets the playful, offering a perfect blend of relaxation and excitement.
Tru Ultra Lounge promises a diverse range of musical experiences. From house music on Wednesday nights to Latin and Top 40 hits during the weekends, there's something for every music lover. The lounge also plans to introduce a monthly pop-up R&B night on Tuesdays and a special First Friday cocktail hour. The "Sunday Funday" event is another anticipated feature, ensuring that the lounge offers a vibrant and dynamic atmosphere throughout the week.
In the near future, Tru Ultra Lounge will unveil its outdoor patio, a space designed for comfort and style. The patio will feature seating, shading, and lush greenery, providing an ideal setting for guests to enjoy Phoenix's beautiful evenings. This addition is eagerly awaited and is set to enhance the overall experience of the lounge.
Tru Ultra Lounge is more than just a bar; it's a destination. With its sophisticated design, diverse music lineup, and commitment to providing a high-quality experience, it stands out as a beacon of nightlife in Phoenix. Whether you're looking for a place to unwind after work, dance the night away, or simply enjoy a cocktail in a chic environment, Tru Ultra Lounge is the place to be.